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Fundado em 2022, este portal jornalístico vem como ferramenta de publicação de diversas produções textuais, em português e em inglês, dos estudantes da Escola Americana de Vitória.
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Os textos aqui publicados não representam a opinião da EAV como instituição, mas sim a de cada autoria indicada.
Arquivo da categoria: English
Mercado Livre’s Branding
Branding can vary in many ways, from brand to brand, or company to company. And with Mercado Livre it’s nothing different, they have been using those branding strategies since their birthmark. They use branding to insert their name in the … Continue lendo
Publicado em Branding Strategies Research Paper
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Is nothing really impossible for Adidas?
A group of runners getting their warmup before a run, a transgender person getting ready for the first competition, two MMA fighters looking at each other bravely before combat, an organization cleaning a beach to save the ocean – One … Continue lendo
Publicado em Branding Strategies Research Paper
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TOYOTA, THE CHAMPION
With innovations that revolutionized the automotive industry, brand new car designs, retaining the “World’s Largest Car Manufacturer Title For 2021”, Toyota is a champion in the automotive industry that collects a big amount of awards. Their name in the industrial … Continue lendo
How Havaianas Conquered Worldwide Recognition?
When you think of the word “Brazilian,” you might think of rice and beans, churrasco, Rio de Janeiro, samba and beautiful women. But, what about the famous Havaianas? That is definitely a strong element of Brazilian lifestyle and routine. Havaianas … Continue lendo
Publicado em Branding Strategies Research Paper
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Nestlé’s mission to a better environment
A tasty variety of chocolates, delicious fresh coffee, crunchy sweet biscuits and a beautiful mission to “improve the quality of life for everyone, today and for generations to come” (Nestlé). That is how they manage to be a fantastic brand, … Continue lendo
Natura and their branding strategies: understanding how Natura bonds with their customers
Natura is a Brazilian brand that has been on the market since 1969, founded by Antônio Luiz Seabra in São Paulo capital. Antônio Luiz Seabra first named the company Indústria e Comércio de Cosméticos Berjeaut Ltda, but later he decided … Continue lendo
Publicado em Branding Strategies Research Paper
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Starbucks: the (not so) extraordinary coffee brand
You enter a cozy and airy cafe with comfortable lightning, as you go through the door the sound of clicking pens, typing and paper cups inscribed with varied names hitting tables surround you. You can’t ignore the strong smell of … Continue lendo
Publicado em Branding Strategies Research Paper
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Midnight With Out a Moon and Searching for Silverheels X: A Comparison
The books Midnight Without a Moon by Linda Williams Jackson and Searching for Silverheels by Jeannie Mobley. The first book the story takes place in Mississippi Stillwater of 1955. The second book takes place in the United States, Colorado respectively … Continue lendo
Publicado em Book Comparison Essays
Com a tag History, Racism, Women's Rights, World War I
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The Last Grand Adventure and Betty Before X: A Comparison
The books Betty Before X by Renné Watson and The Last Grand Adventure by Rebecca Behrens address some similar and different points for example: power, theme, and perspective. In the book Betty Before X that takes place in Detroit 1945, … Continue lendo
Publicado em Book Comparison Essays
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Conflicts in 1960s America: economical and social impacts to Black people
Authors: Alice Wilcki, Luca Junqueira, Rebeca Esperandio, Igor Gaggiato. America in 1960 was full of important historical facts and events such as: Black lives matter, girl power, the second world war and how it affected some parts of America l, … Continue lendo
Publicado em 8th Grade, English, News Reports
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